Privacy Notice

General
This privacy statement sets out how Kiddie-Toys.com will store and use information relating to you. This applies to the entire web site. Any changes to these policies will be posted on Terms and conditions.

Kiddie-Toys.com is committed to respecting your privacy. We have structured our web site so that, in general, you can visit the website without identifying yourself or revealing any personal information. Once you choose to provide us with any information by which you can be identified, then you can be assured that it will only be used in accordance with this Privacy Statement.

For your protection, we are registered under the Data Protection Act 1998 and have given all appropriate notifications to the Information Commissioner.

Security

Security Information

Kiddie-Toys.com is committed to protecting your privacy. We have taken all the essential measures to make sure that any information you give us, including credit card details, remains private and secure and that your payment and registration information is processed with total confidentiality.

When you place orders or access account information, we offer the use of a secure server. The secure server software (SSL) encrypts all information you input before it is sent to us. Furthermore, as required by the UK Data Protection laws, we follow strict security procedures in the storage and disclosure of information, which you have given us, to prevent, unauthorised access. Our security procedures mean that we may occasionally require proof of identity before we are able to disclose sensitive information to you.

What we collect
We collect the following information:

• Where you order products, we will collect your name, contact and billing information, transaction and credit card information.
• When you register with us to receive our monthly newsletter or details of offers or products we will collect your e-mail address. You can also provide us with more information about you and your family so that the details of offers and products we send you will be more suited to your circumstances.

Our website uses cookies, which are programs which collect additional information. In order to learn more see, How We Use Cookies below

What do we do with the information we gather?
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

• Internal record keeping
• To analyse the use of the Kiddie-Toys.com website.
• We may use the information to improve our products and services.
• Our representatives may follow up, either by e-mail, phone or mail, to people who have purchased goods from our site as part of our customer care procedures.
• To send promotional e-mail about new products, special offers and services or other information for Kiddie-Toys.com, Kiddie-Toys.com and selected third party companies which we think you may find interesting using the e-mail address which you have provided unless you have asked us not to do so when you registered as a user on this site.
• From time to time, we may also use your information to contact you for market research purposes. We may contact you by e-mail, phone or mail.
• We do not send random marketing emails to personal email addresses (spam).
  

Who we share the information with and your choices
When you use this site and have not advised us to the contrary, you are agreeing that we may use your personal information for the purposes set out in this statement.

We will not sell, distribute or lease your personal information to third parties other than our subsidiaries and parent company or our successor in business unless we have your permission or are required by law. We may release your personal information to our authorised direct marketing agents unless you tell us that you do not wish this to happen.

This process may include sending personal information outside of the European Economic Area and, if necessary, across international borders. The data protection laws in these countries may not be as extensive as in the European Economic Area. However, we have taken appropriate steps to ensure the same level of protection for the processing carried out in these countries as within the European Economic Area.

When you provide any information on line, you should look for the box which you can click to say that you do not want the information to be used by anyone for direct marketing purposes. If you have not previously objected to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or e-mailing us at:

The Data Protection Compliance Officer,
Presents-4-Kids
80 Princess Avenue
Ilfracombe
Devon
Ex34 9LW
UK

What if you think we have incorrect information or you would like a copy of the information we hold about you?
You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. This fee will not exceed £10 sterling. If you would like a copy of the information held on you, please write to:

The Data Protection Compliance Officer,
Presents-4-Kids
80 Princess Avenue
Ilfracombe
Devon
Ex34 9LW
UK

If you believe that any information we are holding on you is incorrect or incomplete, please write or e-mail us as soon as possible to the above address. We will correct any information which was found to be incorrect promptly.

Other web sites
Our web site may contain links to enable you to visit other web sites of interest easily. However, once you have used these links to leave our site you should note that we do not have any control over that other web site. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the web site in question.

How we use cookies
A cookie is a piece of text which asks permission to be placed on your computer's hard drive. Once you agree, your browser adds that text in a small file. A cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences. For example, when you visit an electronic store, a cookie makes it easier to shop, by remembering your details and telling them to the website so that you do not have to enter them each time.

We use cookies to simplify the shopping processes and we also use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our web site in order to tailor it to customer needs. Refusal of a cookie will prevent you from using the Kiddie-Toys.com site. To use Kiddie-Toys.com, cookies need to be enabled. You can change your Internet Settings to 'enable cookies'.

Overall, cookies help us provide you with a better web site, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. We know that some people have concerns about cookies, but we believe that the benefit we both gain from their proper use is worthwhile. You may set your web browser (Microsoft internet explorer or Netscape navigator) to notify you of cookie placement requests or decline cookies completely. You can delete the files that contain cookies - those files are stored as part of your internet browser.